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Blog and guides

Practical guides from live ad accounts.

Google Ads, Facebook Ads, SEO, AI search and white label, written from the accounts we run every week.

The Jellie Digital blog shares what we learn running Google Ads, Facebook Ads, SEO and AI search for businesses and agencies in Australia, the UK and Spain. Every post uses real numbers from accounts we manage, with clients named only when they have agreed.

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Posts and guides

Google AdsAI in ads: why we never set and forgetWhere AI helps in Google and Meta, and why every account needs a person in charge.White labelHow to choose a white label partnerEight questions to ask before you hand over a client.Facebook and InstagramWhat Social Media Agencies Actually DoWhat a social media agency really does, and how to tell if your business needs one.Google AdsPPC vs SEO: Which Should You Start With?How PPC and SEO differ, how fast each delivers and which a UK small business should start with.Marketing strategyHow to Choose a Digital Marketing AgencyGoals, services, trust signals and red flags to check before you hire an agency.SEO and AI searchHow Much Does SEO Cost in the UK?What drives SEO pricing in the UK, typical ranges and how to judge a quote.WebsitesAffordable Web Design That PerformsHow affordable web design can still be fast, search friendly and built to bring enquiries.Marketing strategyPredictive Analytics and ConversionsHow past data can guide lead scoring, targeting and timing, and what to fix first.SEO and AI searchVoice Search and Local SEOVoice search rewards clear local answers. Here are the practical steps that help you get found.Marketing strategyLead Conversion SimplifiedHow your website, ads and follow-up work together to turn clicks into customers.WebsitesHow Web Design Affects Google RankingsSpeed, mobile layout, security and structure: how good web design supports your Google rankings.Marketing strategyHow Agencies Drive ConversionsHow agencies turn clicks into customers through tracking, testing and a clear path to enquiry.SEO and AI searchWhy Small Businesses Need Tailored SEOWhy a generic SEO plan falls short and the five parts of a strategy built around your business.Marketing strategyHow a Digital Marketing Agency WorksA plain guide to how agencies work, from discovery and strategy through to reporting.Marketing strategyFaceless Digital Marketing ExplainedWhat faceless marketing is, when it works and how to build a brand without a face.SEO and AI searchHow to Get Your Company on GoogleEight practical steps to get your business found on Google, from your profile to reviews and ads.WebsitesWeb Design Trends That Still MatterA look back at the web design ideas that keep earning their place on real business sites.Marketing strategyDigital Marketing Tips for Mortgage BrokersPractical ways for brokers to get found, build trust and turn searches into enquiries.SEO and AI searchHow to Choose an SEO-Friendly DomainShort, clear, brand-first: practical tips for choosing a domain name that suits search.Marketing strategyContent Marketing Trends That Still MatterA look back at content marketing ideas from 2024 that still hold up for small businesses.Websites7 Tips for a High-Performing Mortgage Broker WebsiteSeven practical tips for a mortgage broker website that builds trust and generates enquiries.SEO and AI search8 Tips to Rank on the First Page of GoogleEight practical tips for earning a first-page spot, from keywords and content to local SEO.Google AdsPPC Trends for Startups That Still MatterA look back at the PPC trends startups were told to watch, and which ones actually mattered.Google AdsSEO vs Google Ads: Which Is Right?SEO builds slowly, Google Ads works fast. How to decide where to put your budget first.SEO and AI searchAffordable SEO for UK Small BusinessesWhat affordable SEO can realistically do for a small UK business, and the traps to avoid.Free toolsGoogle Ads lead cost calculatorWhat a lead costs by trade, from accounts we manage.Free toolsFacebook Ads lead cost calculatorLeads per month by trade, from accounts we manage.

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